The Shape of Us, is Impossible to See Until it is Fractured
Working in the advertising industry is a hell of a blast, but it can as well limit your creativity if management and clients do not recognize the force and wisdom inside powerful ideas. Massive effort is made to obtain high performance and drive productivity, but creative mentorship, trust and cultivation is whole different story.
The pursuit of a fullfing creative life comes from an inherent knowing that things can be different. This knowing, expressed, shines the light on the full potential of an individual, who is by nature in the stream of creative consciousness. How deep can we go to further enhance someone’s qualities in a way he/she would thrive to give you results you have never fathomed possible?
These results come from an inherent place of autonomy, from trust and respect of the creative process and the creative person. This trust is cultivated through collaboration and alignment and proven success in the creative challenge where further responsibility is then awarded. Moreover, powerful empathy is required in recruiting the right people and connecting with them in an authentic way.
I believe through REAL CONNECTION , people can demonstrate such autonomy, and with more autonomy can align their core values to the company’s vision more completely — creating more creative success for the company.
This connection is everything for your company. It will grow trust and success from the inside out, as trust is fostered from both ends; and trust is the most meaningful practice in this world. Through trust, a natural instinct to serve others will rise within your company and give individuals the opportunity to feel inherently valued, at last.
From self-worthiness, a sense of belonging is created, as is gratitude and the willingness to for the first time perhaps, contribute in meaningful and powerful ways. And beyond that feeling, all territory is then discovery oriented and will only move towards mutual expansion.
The company flourishes when creatives are seen and hired in such a way.
A lot will need to be accomplished, but a foundation of principles laid out to detect and activate human potential can only raise the bar for the aurora of a meaningful long-lasting life-work relationship — to the welfare of all creatives.
Kintsugi (golden joinery), also known as Kintsukuroi (golden repair), is the Japanese art of repairing broken pottery with lacquer dusted or mixed with powdered gold. As a philosophy, it treats breakage and repair as part of the history of an object, rather than something to disguise.